By Jason Robbins, CEO of ePromos Promotional Products
When customers are deciding on a tutoring company, you may think it comes down to factors such as price, tutors, educational testing or special offers.
These matter, but the real reason customers choose one company over another is customer experience. Providing a topnotch experience every time is the key differentiator that’s going to make your tutoring business stand apart.
Here are five ways to deliver a customer experience that’s distinctive, personalized, and unforgettable:
1. Put some thought into your customer service.
What do you want it to look like? Just like businesses should have a mission and vision statement, it helps to know where you want to go with your customer service.
2. Consistently go above and beyond.
If a customer has to ask for something, you’re too late. Be passionate about giving them more than expected. It won’t go unnoticed.
3. Create real value for customers.
They’re paying for the supplemental education you provide, but give them more. Keep up with the latest technologies, and strive to stay one step ahead of competing tutoring companies.
4. Give them freebies.
I’m not talking about free sessions – I’m talking about promotional products. People eat them up. Add your company name and logo to an item that’s useful to students and you get more than brand exposure – you create a happy vibe among your core audience.
5. Ensure your team is committed to the customer.
It doesn’t matter how big or small your tutoring company is – everyone must be empowered to deliver the best customer experience every time. Get rid of any rules or policies that create roadblocks on the path to wowing the customer.
Tutoring companies that understand their customers and excel at delivering an outstanding experience are the ones that will thrive. Your competitive advantage comes down to the very center of your business: your customers. Give them the best possible experience – every time.
If you are using oases to manage your tutoring business you can record and monitor the items you give or send to your customers, ensuring that you don’t forget someone or you don’t offer the same item twice. The feeling of being remembered and known adds value to your customer’s experience.
If you don’t use oases for your day to day scheduling and back office management request a personal online demo today and we will show you how to revolutionize your business.
